Features
Some topics are lofty and require deep thought, others may be trivial yet still occupy a curious mind. Most are enhanced by a glass of amber light.
Here we’ll share our thoughts and insight into whisky, it’s larger landscape as well as the Dramface environment.
Time to Wake Up
After the devastating export figures issued recently by the SWA, scotch faces turbulent seas ahead. Fletcher asks hard questions about greed, strategy and the potential of a whisky ocean.
It’s the people, stupid.
What is it that makes whisky such a blast? Well, Fletcher thinks it’s the very thing that is currently being undervalued and under appreciated and everyone at Dramface agrees. We think you will too.
Keeping up with the Newborns
In a follow-up pice to his “Who Will Buy All This Scotch Whisky?”, Fletch asks “Who Will Buy All This New Whisky?” Every bit as hard-hitting, he shares his concerns for the newborns.
Who will buy all this Scotch Whisky?
In considering the sheer amount of scotch whisky as we breach 2024, Fletcher crunches the numbers, tastes the wind, senses the trends and discovers things are woefully out of kilter.